For startups and entrepreneurs, cloud computing offers a number of benefits. Because it migrates data to offsite servers accessible through the Internet, cloud computing eliminates the need for costly IT infrastructure. It also enables employees to access it virtually anywhere, anytime. In addition, the cloud gives fledging businesses the flexibility and responsiveness they need to stand out from more established competitors. However, the same qualities that make cloud computing so helpful also carry an element of risk. Information entrusted to this technology may be more vulnerable. That’s why startup owners have a responsibility to avoid taking unnecessary chances with sensitive data when using the cloud.
One of the most important steps any business should take is to research its cloud providers ahead of time. Learning everything you can about the security measures already in place can be crucial for keeping your data safe from attacks. Even with firewalls and other protocols on the provider’s end, however, companies must take added precautions. These can include connecting to the server through a VPN and establishing two-factor authentication.
The same features that make the cloud so appealing to emerging businesses also make it potentially risky. For more tips on how to utilize this technology safely and securely, see the accompanying guide.
Katherine Palac is Director of Marketing at Column Information Security. Palac has focused on global B2B marketing and communications strategy for 20 years, primarily in the professional services, financial services and technology spaces.